For decades, women have been told they need to change their bodies to be beautiful. In recent years we have been challenging that narrative to make the world a more body-positive place for everyone. These best friends are doing just that with their “same outfit, different body types” pictures and videos, proving that all bodies are beautiful. (1)
Best Friends, Same Outfit, Different Body Types
Denise and Maria are two best friends living in New York City. They began sharing videos on TikTok of the two of them wearing the exact same outfit. Their bodies are different, so naturally, the outfits look different on each of them. They want to prove that despite their different body types, the outfits look beautiful no matter who the wearer is. (1)

Their videos went viral, so they built off of that success and started the #stylenotsize hashtag campaign. Since then, other women started posting their own photos using the hashtag, many along with their best friends. This is what true body positivity should look like. (1)
The Importance of Body Positivity For Health
Body positivity goes a long way towards improving our health – mental, emotional, and physical. The stigma around body weight and the pressure that we put people, but especially women, under to be “perfect” or to tie their self-worth to weight and body-related things does more harm than just making us sad or self-conscious.

1. Weight Stigma Physically Harms Our Bodies
Body shaming causes stress, which wreaks havoc on our bodies and our health. We all have different body types and that’s ok.
A study from the University of California, Los Angeles, looked at the health implications of dieting, weight stigma, and stress. They told one group that they were part of a shopping psychology study. They were then told they were being removed from the study because they wouldn’t fit into designer clothes. Their cortisol was much higher than that of the control group who weren’t “rejected” due to their size. (2)